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News Digest: Appointments And A Resignation — Renato Reinoso, Carl Griffith, And Phil Talbot

Renato Reinoso Appointed As COO Of Inquirer Publications, Inc. “There is so much potential in this space where readers can get relevant news and information at affordable prices and advertisers can reach their target audiences more efficiently through all the print products of the Inquirer Group.” — Renato Reinoso, Chief Operations Officer, Inquirer Publications, Inc. […]

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ZenithOptimedia Awarded Campaigns Asia-Pacific Agency of The Year for PH

ZenithOptimedia Philippines, under the leadership of Chairman Venus Navalta, was awarded as Campaigns Asia-Pacific Agency of the Year for the Philippines at St. Regis Hotel in Singapore. Under the leadership of Ms. Navalta, the agency stabilized by improving relationship with key clients and bagging most AOR appointments in 2012 with seventeen companies, and no losses. […]

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ZenithOptimedia Inducted As Probationary Member of OAAP

ZenithOptimedia was recently inducted to the Outdoor Advertising Association of the Philippines as a probationary member on the occasion of the association’s annual General Membership Meeting last December 11,2012 at Hard Rock Café in Glorietta 3. Present on the event was the media agency’s OOH Associate Media Director Pops Nabua and Senior OOH Executive Paulo Baradi to […]

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Fonterra Reviews Media Partnerships Across the Asian Market

Fonterra Cooperative Group Ltd., New Zealand’s largest dairy cooperative, is reviewing media lines across its Asian market that includes the United Arab Emirates, China, Hong Kong, Taiwan, Thailand, Vietnam, Malaysia, Singapore, Indonesia and the Philippines. The New Zealand cooperative tapped Singapore-based marketing consultancy firm R3 to help the cooperative in the agency review and possible […]

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Spotlight: Venus Navalta — Family-loving Serenity-seeker

Venus Navalta, as we painted a picture of her, is a go-getting woman who has shown her talent even while she was still in school. She graduated with a major win, “Best in Thesis,” for her series of documentaries on cultural minorities, in a nationwide competition for students. At a young age, she has gotten […]

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Congratulations ZenithOptimedia For Bagging The Media Agency Of The Year Award!

ZenithOptimedia scores a double win: Media Agency of the Year for 2011, and Best In Media Creativity award. The Media Agency of the Year Award is the first of its kind and the first top award bestowed on media agencies by the Association of Accredited Advertising Agencies (4A’s) in its annual Agency of the Year Awards […]

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Spotlight: Venus Navalta, Quintessential Career Woman

Venus Navalta has been described as “fragile and unassuming, but a tough cookie.” However, ZenithOptimedia’s Philippine Office Chairman Venus Navalta’s stellar career leans more towards painting a picture of a woman who is more of a “tough cookie” than a “fragile and unassuming muse.” Nothing could encapsulate the “tough cookie” part better than a quote […]

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ZenithOptimedia Taps Dual Action Blender For New Media Expertise

It looks like ZenithOptimedia is making game-changing moves of late. The company who brought you LiveROI has now partnered with Dual Action Blender to boost its expertise in digital media. “The unique approach of integrating all communication platforms under one team will seamlessly harness the strengths of all media insuring a more powerful, results driven […]

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ZenithOptimedia Launches Live ROI And Rebrands As “The ROI Agency”

Ever wonder if your advertising spends are giving you the best value for your money? To the Clients: Ever been at that spot where you’re in the dark about whether to fire your Pinay Media Planner or give her a hefty, appreciative bonus? To the Pinay Media Planner: Ever had that moment where your immaculate […]

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ZENITHOPTIMEDIA, PHILIPPINES Contact details:21/F Tower 1, The Enterprise Center6766 Ayala Avenue corner Paseo de RoxasMakati CityManila 1226Philippines Tel: 63 2 575 0300Fax: 63 2 575 0310Email: send emailWebsite: Year Established: 2002No. of Employees: 70 Personnel:Chairman – Venus R. NavaltaChief Financial Officer – Gary D. RamosStrategic Resources Director – Maita B. ConsultaGroup Media Director.Tricia S. […]

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JP Saavedra Resurfaces at ZenithOptimedia

Out-Of-Home Media Planner JP Saavedra left UniversalMcCann last year, took a break, and resurfaced in ZenithOptimedia. JP now joins ZO’s OOH team of Dep de Pasion and Joyce Pinza.

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Meckoy Quioge named as 2011 MSAP President

The indefatigable Meckoy Quioge, Managing Partner of GroupM has been named as President of the Media Specialists Association of the Philippines for 2011 Other officers for 2011 include OMD and PHD President and CEO Hermie De Leon as Vice President, ZenithOptimedia Group Media Director Tricia Macalalad as Secretary, and Carat Managing Director Mike Ochosa as […]

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ZO To Say Goodbye To Gamboa St.

It is bound to happen. ZO has to say goodbye to Gamboa St. Re-energized last year by a comeback of Media Goddess, Venus Navalta, who resurfaced from retirement and now serves as ZO’s Managing Director, ZenithOptimedia will have to move to a more snappy base befitting a giant in the making. Word running around points […]

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