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Omnicom Media Group Philippines’ M2M Appoints Rico Salas As Client Service Director

“M2M prides in having a strong culture of client service excellence. Rico Salas’ extensive knowledge of the media industry and his experience in handling a wide range of industries are a big plus in our mission to expand our client portfolio. The team is looking forward to learning and collaborating with him in growing M2M.” […]

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Resource: Cutting Cable? Relevance of Cable TV Advertising By OMG

TV as an advertising medium remains foremost among the options of a media planner, especially in placing traditional media ads. The reason is that TV, especially free-to-air TV, comes with: “Sophisticated TV audience measurement being provided by Nielsen and Kantar Media. To this day, TV audience measurement is the most sophisticated media metrics, with 24/7 […]

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Publicis Groupe And Omnicom Media Group Join Forces

It was the biggest news to rock the industry as July came to a close: Publicis Groupe and Omnicom Media Group are joining forces to become the world’s largest media and advertising companies. Already thunderous names in the ad industry, with Publicis and OMG creating one giant company to beat all the other players in […]

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Omnicom Media Group Philippines Welcomes Back Dan Ryan Catalan As Research Director

“My years as a freelance consultant have really sharpened my skills and broadened my knowledge about this competitive industry. I have definitely learned a lot working alone on big projects, and now I have new competencies to offer our clients here at Omnicom Media Group. It feels really good to be back.” – Dan Ryan […]

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Cristel Gonzales: Omnicom Media Group Philippines’ New Platforms Director

Young, dynamic, full of life, and perfect for her role. This is Cristel Gonzales, Omnicom Media Group Philippines’ new Digital Director. From her first online advertising post as a Web Coordinator for Yehey! Corporation back in 2007, Cristel had already had extensive training in handling web content, as well as Google Analytics Reporting and Analysis […]

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A New Way To Work At PHD

“Find a job you love and you’ll never have to work a day in your life.” –Confucius, paraphrased “All work and no play makes Jack a dull boy.” –Nursery rhyme “Work Hard, Play Harder.” –Gretchen Wilson, with John Rich and Vicky McGehee If companies could find a way to have fun while working, to make […]

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Industry Buzz: OMD and IPG to retain Johnson & Johnson

OMD, a part of the Omnicon Group, and the Interpublic Group are reported to retain Johnson & Johnson in Asia Pacific. Sources say that OMD will be retaining Johnson & Johnson’s consumer business in key markets –China, India, and Australia. In 2009, OMD Digital and Johnson & Johnson Vision Care in India teamed together to […]

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Fortnightly: Kim Ceña, Touch DDB Philippines

Stepping inside the Two World Square Tower of McKinley Hill, one can feel the busy vibes as people in corporate attires pace back and forth. The bureau of Touch DDB Philippines is located here and we were set to meet one of their newest Junior Media Planner, Kimberly Ceña, known as Kim. Catching her breath, […]

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Spotlight: Mkat Tayor – Overcoming Challenges

We find admirable the young Pinay Media Planners who take on the tough world of media planning, fresh from college. We previously featured Kim Ceña, the lovely young Pinay Media Planner who shared her story but we point now the Spotlight now on her college blockmate, friend, and TouchDDB colleague, Mikaela Kristeena “Mkat” Tayor, who also has […]

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Spotlight: Kim Ceña – Destined For Media

Media veterans agree with how tough the world of media planning is. The challenge of media planning is daunting especially for fresh graduates however for Kim Ceña, it is a challenge worth accepting. The recently-minted Pinay Media Planner had her hands full but gave her time to share her story from century-old walls of the University […]

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PHD Bags Fujifilm AOR Spot

“Fujifilm is one of the forerunners in the photo-imaging business worldwide, and we are elated to have been handed the account. We are hoping for a fruitful partnership that will help Fujifilm Philippines grow and strengthen its position in the local market.” Me-An Bernardo, General Manager, PHD Philippines We are happy to announce and to […]

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OMD Philippines Names Meryl Yap As Its New Client Service Director

“Our goal is to continue to top our performance in the years to come and looking at the energy and enthusiasm of the team, I know that it is within reach. I am excited by the opportunities that the new role has entrusted me with and [I’m] looking forward to a new challenge.” Meryl Yap, […]

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In-Depth Feature: Nic Gabunada — The Best Fit For OMG

“The challenge is to make Omnicom Media Group along with its brands and specialized business units become the best in the industry—ahead of the curve when it comes to client servicing, strategic thinking, insights, tools, and talent. Being on top of the game will ensure that each of OMG’s brands and specialized business units wins […]

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The Accidental Advertising CEO: Barry Cupples

He’s the man behind the big men and women in the dynamic advertising microcosm that is Omnicom Media Group. He’s the man who calls the shots for OMG in the APAC region. He’s the cue ball, the dynamo, the man who leads the pack, he’s the one, the only, Barry Cupples, of Omnicom Media Group.

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Girl Power: Back To Back Promotions In PHD Philippines

“It’s our thrust to be a strategic partner— to be more than a media agency — to advertisers.” — Ivy Fajardo, Client Services Director, PHD Philippines Two women, two big moves for PHD Philippines.

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